Jacqi has been an avid storyteller since she learned to talk—a skill she had to develop to stand out amongst four older, louder and more established siblings (not to mention a few dogs and the occasional cat). While pursuing a Journalism degree at UW–Madison, she forged a relationship with a leading Madison marketing agency, Hiebing, that would span the next 20+ years. From copywriting to creative directing to strategic planning,  her team and her clients counted on her for inspiration, insights and some great laughs. These days, when she’s not playing with her menagerie of dogs or kids, she’s writing for freelance clients or creating content and producing video for clients at Mirror 34 Productions.